LBi Atlanta Pioneers Online Video Direct Response Advertising (PRWeb via Yahoo! News)
LBi Atlanta, formerly Creative Digital Group, and the leading international digital marketing agency, is pioneering the use of online video for direct response advertising. With a client base including The Home Depot, 8×8, and Golf Mat, among others, LBi is creating a new online video advertising model.
Source: news.yahoo.com
South Africa: Silver Echo for Ogilvy Cape Town
Ogilvy Cape Town recently won a silver Echo Award for its Babushka direct marketing pack for MWeb. This was one of 18 Echoes won by Ogilvy offices worldwide at the recent 2007 Direct Marketing Association (DMA) International Echo Awards.
Source: www.feed24.com
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Source: www.feed24.com
